Upgrade Your Analytical Workflow with MRR

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Why Choose MRR?

GC-MS Slows You Down.

GC-MS is a powerful standard, but targeted workflows often become complex when chromatography must be optimized for each matrix, compounds are difficult to separate, or structurally similar analytes require additional effort to confirm.

MRR Speeds Up Complex Analysis.

MRR replaces separation-first analysis with structure-specific detection. By identifying compounds through unique rotational fingerprints, it delivers clear results for difficult-to-separate or closely related analytes with no chromatography required.

ethylene glycol structure

Frequently Asked Questions

  • What is the difference between GC-MS and MRR?

    GC-MS separates compounds chromatographically before mass analysis, while MRR identifies target molecules by their unique rotational spectra. For targeted analyses, MRR can reduce chromatography-dependent method development while improving specificity for structurally similar compounds.

  • What types of molecules are suitable for MRR analysis?

    MRR works best with small molecules. To read a molecule's molecular "fingerprint", MRR requires molecules to have a dipole moment and to have polarity.

  • When is MRR a better choice than GC-MS?

    MRR is often a better fit when analyzing known target compounds, especially in workflows that involve difficult matrices, closely related analytes, or time-intensive chromatography method development.

  • Do I still need GC-MS if I use MRR?

    In many labs, GC-MS remains valuable for broad, untargeted screening. MRR is best used for targeted analyses where specificity, speed, and simplified workflows are priorities.

MRR vs GC-MS

MRR
GC-MS

Specificity

MRR
GC-MS

Derivatization

MRR
GC-MS

Complex Spectra Interpretation

MRR
GC-MS

Molecules <350 AMU

MRR
GC-MS

Selectivity

MRR
GC-MS

Recommended Products

Key Industries

MRR supports analytical workflows across a wide range of industries

Pharmaceuticals
Consumer Goods
Flavor & Fragrance
Food
Cosmetics
Chemicals

Application Notes

Learn how scientists use MRR to analyze challenging compounds, impurities, and residual contaminants.
2-Apr-15-2025-04-08-47-2383-PM

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